You’d never guess that the girl in this picture would end up in fashion, would you?
As you can see, I’ve always had a flair for the dramatic and a love for clothing (I’ve been sewing and designing my own wardrobe since I was a teen). That love naturally landed me in retail. My time on the sales floor taught me that what drove me was working directly with clients, not the wild “passion for fashion” of a fashionista. I took the knowledge I gained (how to flatter various body types and build solid looks) and got out of there as quickly as possible. No more taking inventory!
Now, the people wearing the clothes are the focus of what I do. I help my clients reach their professional and personal goals by using their clothing as a marketing tool. To me, my clients are the stars of their stories and I use their images to tell their stories in a way that visually connects with their audience. I also save them the time and stress of managing their wardrobes, so they can focus on doing what they love.
I work with corporate clients to help their employees understand the “what’s in it for me” of dressing professionally. I teach them how clothing can positively impact their career and help make them more money.
My most satisfying professional moments are: the gasp from a woman who suddenly saw herself as beautiful for the first time, and the phone call from the man whose new professional wardrobe caused him to be mistaken for the boss and specially requested by the clients.
I worship God, love my family, cultivate friendships, am a native Texan, say y’all, and have a poodle named Genevive (who I do not dress up, except with antlers for Christmas).